Hammerson approached FASTSIGNS to provide transport screens at a range of locations in their centres.
The project was designed to reduce travel anxiety for shoppers by providing accurate local transport information within their Malls.
FASTSIGNS having provided digital solutions for other similar projects understood the brief and the objectives of the client.
After a site survey, a range of different sized screens from 55” to 86” 4K commercial grade displays, positioned at various locations within the centre, incorporating Hammerson’s corporate font brand were recommended. The screen layouts had to be legible for viewing from a distance and screens tilted to perfect angles for all users.
The key objective was to:
- Provide highly accurate real time transport information to shoppers.
- Distribute the screens to strategic points within the centre.
FASTSIGNS worked with our CMS partner to develop the Custom App for the screens and layout design, setting up the orientation of the screens to either landscape or portrait depending on the location. The screens went live with the feeds within seconds of installation.
Feedback from the Customers Service Personnel at the centres confirmed that the screens are working perfectly with customers actively using them for transport information.