St Pierre Groupe

Bespoke Office Graphics Bring St Pierre's Brand Identity to Life Across an Expanded Headquarters

An image of black interior wall signage that reads, "St. Pierre Eat and Respect".

The Challenge: Creating a Consistent Brand Experience Across an Expanding Office

Following a recent merger, St Pierre Groupe, the business behind the St Pierre bakery brand, approached FASTSIGNS Manchester to help refresh its office environment and incorporate Grupo Bimbo's branding into its existing visual identity.

Having previously worked with FASTSIGNS Manchester on its head office, the company was expanding into a second floor of the same building and wanted to recreate the distinctive, professional environment established in its original workspace.

The challenge was to extend the existing branding across the newly acquired floor while introducing new visual elements that reflected the company's evolving identity. The space needed a consistent combination of wall graphics, branded displays, window manifestations and dimensional signage, creating an environment that felt connected to the original office rather than a separate addition.

A collage of the different wall graphics, dimensional letters, window graphics, and wall graphics.

Time was another important consideration. With an imminent VIP visit and the new space being prepared for use, the project required an exceptionally fast turnaround without compromising the quality of the finished installation.

The Solution: A Complete Interior Branding Transformation

FASTSIGNS Manchester developed and installed a comprehensive range of bespoke interior signage and environmental graphics, bringing the St Pierre brand to life throughout the additional office floor.

The project combined large-format wall coverings, digitally printed graphics, dimensional displays and architectural signage to create a cohesive visual identity across the expanded workspace.

A standout feature was an impressive eight-metre-wide branded infographic, designed to incorporate the new Grupo Bimbo identity alongside St Pierre Groupe's existing branding. The installation showcased the St Pierre brand and manifesto, creating a prominent visual feature for employees and visitors.

To give the display additional depth and impact, the team combined digitally printed vinyl with direct UV printing onto foam PVC panels in graduating thicknesses of 3mm, 5mm and 10mm. This layered approach introduced dimension to the graphics, transforming a conventional wall display into a more distinctive branded feature.

An image of the Grupo Bimbo red and blue wall graphic that reads, "Welcome".

Elsewhere throughout the floor, FASTSIGNS Manchester installed bespoke one-piece wallpapers, digitally printed vinyl graphics with gloss and matt laminated finishes, and frosted window manifestations to provide a consistent appearance across the office environment.

Custom 10mm acrylic signs were also manufactured and installed using stand-off fixings, introducing another premium finish to the interior branding.

The foam PVC graphics were securely bonded to the walls using high-bond VHB tapes, ensuring a clean installation across the various display areas.

Every element was custom manufactured to suit the space and the client's visual requirements, allowing the different materials, finishes and graphics to work together as one coordinated interior scheme.

With an extremely limited production window, the FASTSIGNS Manchester team worked through the night to manufacture the required signage and meet the project's demanding schedule.

The Result: A Seamless Extension of the St Pierre Brand

The completed installation transformed the newly acquired floor into a professional, fully branded workspace that complemented St Pierre Groupe's existing headquarters.

Through the combination of large-format graphics, dimensional displays, bespoke wallpapers and acrylic signage, the new office space now reflects the company's established identity while incorporating the updated Grupo Bimbo branding.

The eight-metre infographic provides a particularly striking focal point, communicating the St Pierre brand and manifesto through a combination of colour, scale and dimensional materials.

Despite the tight deadline, FASTSIGNS Manchester delivered the project in time for the client's requirements, helping ensure the expanded office was ready to welcome staff and visitors.

The St Pierre Groupe team was extremely pleased with the transformation, further strengthening an established working relationship with FASTSIGNS Manchester.

The project demonstrates how carefully considered environmental graphics can do more than decorate an office. They can create continuity across expanding premises, reinforce brand identity and turn everyday working environments into spaces that communicate a company's story.