How to Make Your Brand Visible – Part 1

Author: FASTSIGNS® Hammersmith

Your brand is one of the most important things to sell to your consumer.

Ways to make your brand visible

Why is this important?

Your brand is one of your most important things to sell to your consumer. Not only to consumers but

it’s also valuable to visitors or employees that is in the space. Your company brand is the personality of the business.

You want your customers to notice you from a mile away and feel a sense of relief when they step inside with the ease and friendliness of the interior. While the outside grabs their attention and informs them, once inside they know why they are there and that it was the right decision to come inside.

For an office space or warehouse, you want to make a stamp on the outside world to show them where you are, that you are accessible. To any visitors or employees you want it to be an ease to find their way around and reinstate who they came to visit and why. Show your employees what your business is about by personalising their space and giving them an atmosphere they are proud to work in.

Even the smallest touches can make environments more personal and approachable.

Some examples of how to do this is: Fascia or Restaurant signs / Exterior building signs or plaques / Freestanding signs like pavement signs or feather banners / Directories or directional signs / Wall graphics / Window graphics or displays. Logos or branded imagery can be placed on walls, desks, tables or garments.

We will take an in-depth look into the specific signs in the following weeks. First, we’ll discuss exterior signage and branding and then move to the interior possibilities.

Every brand has a story to tell. We work with customers of all sizes and across all industries to help them communicate their message. We create comprehensive solutions using the right mix of signs and visual graphics, and in doing so, help companies accomplish their objectives and overcome their visual communications challenges.

Do you think your space requires some branding? Give us a call. We’re more than ready to help.